Planet Word Museum
Wondrous New Website
Challenge
Planet Word is DC’s newest museum dedicated to fostering a love of words and language. They engaged us to redesign their website in a way that provided a modern and delightful user experience, while respecting the spirit and visual identity of Planet Word.
Approach
Harnessing our extensive knowledge of Planet Word’s brand, we created a new experience that introduced users to Planet Word in a fun and exciting way, and created clear paths to Planet Word’s desired conversions: reserving passes, joining a membership program, and donating to the museum.
